Free Tool

Cold Calling ROI Calculator

Adjust the inputs below to see projected results based on your dial volume and conversion rates.

Campaign Inputs

Total Dials2,000

50010,000

Cost per HourIncludes dialer cost + VA/caller wages$15

$8$50

Dials per HourPower dialer = 100+, manual = 40-60100

40200

Contact Rate% of dials reaching a human (typical: 3-10%)8%

2%30%

Lead Conversion Rate% of contacts that become leads (typical: 2-5%)5%

1%20%

Appointment Rate% of leads that schedule appointments (typical: 15-25%)20%

5%50%

Close Rate% of appointments that close as deals (typical: 10-20%)15%

1%40%

Average Deal Profit$15,000

$5K$100K

Projected ROI

+1100.0%

Excellent ROI!

With 8020REI data: 0.4 deals (+0.2 more) · 38% lower cost/deal

Total Dials2,000

Contacts160

Leads8

Appointments1.6

Deals Closed0.2

Total Calling Cost$300

Total Revenue$3,600

Net Profit$3,300

Cost per Deal$1,250

Cost per Appt$188

Triple-line dialers increase productivity 2-3x versus manual dialing. More dials per hour means lower cost per contact and better ROI.

Tuesday-Wednesday between 10-11am and 4-5pm are peak windows. Contact rates improve when you call during high-answer periods.

The first 10 seconds determine if they'll listen. Test different openers and track which ones generate the most qualified leads.

8020REI delivers AI-targeted lists with verified phone numbers. Our clients reach more motivated sellers with better phone data.